We partnered with NBC Boston and the Boston Fire Department for the Fire Smart Safety Campaign. We provided alarms and educational materials, and worked with the Red Cross and the Boston Fire Department to install alarms in homes across the city. Another major component of the campaign was educational segments on preparing homes for fire safety and the importance of planning and practicing an escape route. Through collaborative campaigns like these, First Alert hopes to ensure long-term safety for the people of Massachusetts and ultimately help reduce the number of home fire injuries and deaths.
First Alert and Campus Firewatch launched the inaugural Town/Gown Fire Safety Community Service Project in September 2017 in honor of National Campus Fire Safety Month. In partnership with fire departments and universities across the country, the initiative raised awareness among students and community members at-large about the importance of properly equipping their residences with smoke alarms. In the inaugural year alone, more than 2,600 smoke and carbon monoxide alarms were installed by more than 30 fire departments and universities across the country, providing much needed safety and education to people of all ages.
At First Alert, we are fire safety experts and are committed to community outreach and education. We teamed up with the Chicago Fire Department and the Chicago Bulls to hold a “Take Charge of Safety” event at Catalyst Maria Elementary School. Through interactive activities, we taught children about fire and carbon monoxide safety, alarm maintenance, planning and practicing an escape route, and the importance of firefighters. The event wrapped with a high-energy assembly, which included appearances from Chicago Bulls legends and Benny the Bull.
First Alert and the Chicago Bulls Take Charge of Safety